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Legal framework for entering the US market

For companies looking to conduct business in the USA, many legal questions arise. How does one establish a company? What legal form is the right one? What visas are needed? How can one protect against liability risks and lawsuits? What should be considered regarding employee assignment? Adequate preparation is essential for a successful market entry.

Topics such as company formation, product liability, contract drafting, and visa law are crucial aspects in the planning and implementation of a successful market entry.

The workshop "Legal framework for entering the US market" is specifically tailored to companies planning to enter the US market. Experienced representatives of medium-sized companies who have successfully taken this initial step will speak in the workshop about their experiences with entering the US market and provide insights into how they have overcome various legal challenges.

Our speakers

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Matthias Amberg

Partner, Rödl & Partner

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Jaan Brunken

CO-Founder and General Manager, Wingfield GmbH

Jaan Brunken, Co-Founder and General Manager of Wingfield GmbH. Wingfield is a global leader in Video and Tracking solutions for Racket Sports. He is a former tennis professional and is leading his company's expansion into the United States. Wingfield has equipped more than 500 tennis courts and is now expanding into pickleball, utilizing its patented technology for tracking. The past 24 months have been particularly exciting, from acquiring the first customers to founding the U.S. Inc subsidiary and hiring the first U.S. employees. Jaan can share a wealth of firsthand experience on what it means to take his company to the U.S 

More speakers to be announced.

moderation

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Susanna Gellert

President & CEO, AHK New York

Susanne Gellert, LL.M. is the President & CEO of the German American Chamber of Commerce, Inc. (GACC) in New York.
She has longstanding experience of over 15 years within the AHK network and is an expert on German-American business matters. In her previous role as Vice President and Director of the Legal & Consulting Department for the GACC she was responsible for advising German companies on U.S. market entry strategies and legal matters.
Susanne studied law at Ludwig Maximilian University in Munich (Germany), Universidad de Sevilla (Spain) and Fordham Law School (New York). She is admitted to the bar in Germany and New York and has worked for law firms in Germany, Spain and the United States.

This workshop is sponsored by

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